When I arrived at Veritas, with a mission to spread the social media gospel within the organization as well as outside, I began writing a weekly e-mail to my colleagues which I uncreatively called “Social Media 101.” I churned out two of them before I got sidetracked by other things. I hope this blog isContinue reading “Lessons in social media from a horse on a stick”
Category Archives: com.motionpoll
com.motion Poll – Part 1
When we launched com.motion, our new social media division, we knew we wanted to get coverage in traditional media outlets. After all, breakthrough public relations is what Veritas is known for. And indeed, we received great coverage in outlets including the National Post, Marketing Magazine, CBC Radio, CFRB and the Globe and Mail. But weContinue reading “com.motion Poll – Part 1”