Today on RedBoard, Rogers corporate blog, we posted a list of our favourite videos of the year.
I’m still very proud of the Next is Now video we produced with Thornley Fallis. Since I didn’t embed here when we released it, here it is for your viewing pleasure.
Keith, The Next is Now video is something that we’re really proud of as well. For anyone who looks at the stats, they’ll find that, not only did it garner many views and was much tweeted about, but it held viewers attention right through to the end. That’s a well told story.
And while it worked well online, I got an even bigger kick out of the fact that Kevin Newman, the Chair of the University of Waterloo’s Canada 3 conference, showed the video during his opening for the conference. Having someone like that use your material for a purpose beyond which it was created suggests that you truly hit on something genuine and worthwhile.
Thanks again for letting Thornley Fallis be part of the Rogers team this year. You gave us a chance to stretch and do some of our best work. And that’s a chance that we truly appreciate.
[…] included it in his favourite videos of 2010 list published on the Rogers RedBoard blog and when Keith McArthur pointed to it in a year end post on his own […]